
Mobile app growth and Apple Ads platform
splitmetrics.com (opens in a new tab)SplitMetrics offers an ecosystem of products serving as a growth engine for mobile-first businesses. It includes SplitMetrics Acquire for automating and optimising Apple Ads, an agency staffed by mobile marketing specialists, SplitMetrics Optimize for A/B testing — recognised as ASO Tool of the Year — and App Radar for keyword and competitor insight. The combination matters because app store acquisition splits across paid and organic levers that are usually bought from different vendors. An Apple Ads Partner, the company was first to build an Apple Ads management platform and has worked in the sector for over 11 years.
