
Unified messaging API
sent.dm (opens in a new tab)Sent is infrastructure for sending application-to-person messages across SMS, WhatsApp and RCS through one unified API. Its intelligent routing chooses the channel automatically based on deliverability and cost, giving lower cost and global reach without channel-specific integrations. Those integrations are the real burden being removed: each channel has its own approval process, formats and regional rules, and most companies end up supporting only the ones they had time for.

