Novig

Sports prediction market

Novig operates a prediction market built for sports fans across the US. Where casinos traditionally set the terms of sports wagering in a closed system, Novig runs a two-sided exchange in which users trade with each other and the pricing power sits with them. It became a CFTC-designated market, and no designation of that kind in US history has come through faster. Because its markets move with live games, work often stretches into nights and weekends, and the team keeps process light and hands individuals wide responsibility.