Netwealth

Investment platform for advisers

Netwealth operates an investment and superannuation platform used by financial advisers and investors across Australia, built on technology the company develops itself rather than licenses. Founded in 1999, it has grown by challenging incumbent platforms in a market long dominated by institutions, and is recognised as one of Australia's most innovative fintech businesses. It describes its advantage as structural rather than technical — remaining agile and free of unnecessary bureaucracy allows faster delivery of what advisers actually ask for, in a category where platform migrations are rare and stickiness follows service.