Minerva

Agentic AI for marketing operations

Minerva builds AI for marketing leaders, letting marketers concentrate on brand storytelling while agents handle data management, analytics, campaign generation, measurement and reporting. Everything rests on a proprietary consumer graph — an identity and attribute layer covering more than 270 million US consumers across over 2,000 through-time attributes. On top sit two agentic systems built with OpenAI: an Agentic Data Engineer that unifies and standardises a brand's first-party data in hours rather than quarters, and an Agentic Data Scientist that trains targeting models at scale.