
Causal marketing measurement platform
haus.io (opens in a new tab)Haus is a causal marketing platform used to optimise billions in advertising spend worldwide, applying experimental methods rather than correlational attribution to establish what advertising actually caused. That distinction is the whole product: attribution models assign credit for conversions that would often have happened anyway, and causal measurement is the only way to tell the difference. Supported by PhD economists, data scientists and growth experts, its AI-driven technology helps brands including Dyson, Wayfair, Sonos, FanDuel, SharkNinja and Intuit make better spending decisions. The team works from San Francisco, Seattle and New York.


