Commercial analytics and marketing measurement
analyticpartners.com (opens in a new tab)Analytic Partners combines a measurement platform with a team of analysts to help business leaders make better decisions faster about where commercial investment actually pays. Its holistic approach analyses consumer behaviour, market trends and campaign performance together rather than measuring channels in isolation, which is where attribution normally breaks down. The firm works with clients in more than 50 countries from offices including New York, Miami, Dallas, Dublin, London, Paris, Singapore, Shanghai, Munich and Sydney, and is recognised as a leader by both Forrester and Gartner.